Monday, November 1, 2021

How Houdini Became Famous- Marketing Podcast Interview


Once Upon A Time, I wrote a book about the methods Houdini used to become famous. Actually, I wrote it, but didn't finish the last chapter. Then I was about to finish it a few years ago, when my Dad died, followed soon after by my Mom. In other words, LIFE got in the way, and those things are more important.

But now it appears I'm back on track with the book. Not only is the last chapter finished, but the entire book is getting a re-write, or perhaps update is a better word.  

The book deals with the Marketing Methods used by Houdini to become famous, AND how you can use those same techniques to find fame in your own career, life, etc.. No, you're not likely to become AS famous as Houdini. But if you apply some of these concepts you may find it helps you to get that promotion you were looking for, or become more famous in your own little part of the world.

My friend and marketing genius, Billy Diamond, recently interviewed me about the book and about HOUDINI. It's a great interview and I know you'll find something interesting here. It's part history, part marketing and all Houdini. 

For the Houdini buffs, I believe I borrowed a story from either Blackstone Jr or Pat Culliton about Houdini and the Milk Can. At the time I meant to credit the story, and the way the interview ran, I didn't get it done. There is also reference to an odd escape from a horse, which comes from the book, Metamorphosis by Bruce MacNAB. 

Here is a link to the podcast. Enjoy.

To get a free Chapter Excerpt From my Book:

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